terça-feira, novembro 05, 2013

By posted Jul 9th, 2013 at 2:00 PM



Even I didn't think it would last this long, and I was WebTV's greatest advocate back in the day. In fact, I was its official evangelist, hired by founder Steve Perlman and his company's PR agency as WebTV's national media spokesperson for a period leading up to and including the product launch.

domingo, novembro 03, 2013

Human Being as a communication portal:  the construction of the profile on mobile phones


http://www.youtube.com/watch?v=Z9GjIBEriyU

Nielsen TV Ratings Will Soon Include Viewers Who Watch Online







(more info available @: http://www.wired.com/underwire/2013/02/nielsen-online-viewing-ratings/)

La TV después del broadcasting: hipertelevisión, redes y nuevas audiencias.

La ecología mediática está atravesando grandes cambios. No me canso de repetirlo: la emergencia de nuevas especies -las nuevas formas de comunicación digital interactiva- en un ecosistema cambia todas las reglas de ese entorno. Hay viejas especies mediáticas que deben adaptarse para sobrevivir mientras otras luchan denodadamente por su supervivencia. En este blog ya abordé la cuestión de la prensa y de las revistas (hablando de evolución de revistas, Graciela Natansohn acaba de publicar en Brasil el libro Jornalismo de revista en redes digitais que incluye mi capítulo “eMagazines. La evolución de las interfaces informativas”, el cual profundiza el artículo De las tablillas a las tablets: evolución de las emagazines). Pero volvamos a la ecología de los medios… Pasan muchas cosas en la ecología de los medios. Por ejemplo los tablets de última generación se están devorando a los eReaders de primera generación…

 
(more info @: http://hipermediaciones.com/2013/06/15/la-tv-despues-del-broadcasting-hipertelevision-redes-y-nuevas-audiencias/.)

World Telecommunication/ICT Indicators database

World Telecommunication/ICT Indicators database 2013
(17th Edition)

 (download the stats @:http://www.itu.int/en/ITU-D/Statistics/Pages/publications/wtid.aspx)

 

Mobile broadband There are 2.1 billion mobile Web users in the world.


According to estimates by The ITU (June, 2013) (http://www.itu.int/en/ITU-D/Statistics/Pages/publications/wtid.aspx), there are 2.1 billion active mobile-broadband subscriptions in the world (this is people with a 3G or 4G connection). That is 29.5 percent of the global population.
• Mobile-broadband subscriptions have grown 40 percent annually over the last three years.
• Mobile-broadband subscription outnumber fixed broadband subscriptions 3:1.
• In developed countries mobile-broadband users often also have access to a fixed-broadband connection, but in developing countries mobile broadband is often the only access method available to people.
Informa believes there were 1.9 billion 3G and 4G subscribers at the end of Q2 2013. See below for a breakdown of 3G/4G by country and definitions of 3G/4G.
Ericsson (June 2013) estimates that there were 1.7 billion global mobile broadband subscriptions at the end of Q1 2013. This is forecast to reach 7 billion in 2018. The mobile phone (smartphone) will continue to be the dominant mobile broadband access device.

 

2) Top countries for mobile broadband

4G: USA is leading the world with 62.5 million subscribers to 4G networks, followed by Japan and South Korea. By market penetration the leaders are South Korea, Singapore and Japan, according to Informa (Q2 2013).
3G: China has the most 3G subscribers at 325.5 million, ahead of the USA and Japan. By market penetration the leaders are Italy, Japan and UK, according to Informa (Q2 2013).
• A 4G or fourth-generation network generally refers to an a high-speed mobile network based on LTE (Long Term Evolution) - more common – or WiMAX (Worldwide Interoperability for Microwave Access). 4G networks deliver data, such as Web pages, emails, music or video, much faster than 3G or UMTS (Universal Mobile Telecommunications System) networks, which in turn were much faster than 2G GSM networks.
• The first 4G network was launched by TeliaSonera Sweden in December 2009, according to 4G Americas. While Sweden still leads Europe for 4G, rapid growth has led to USA, Japan, South Korea, Australia, Canada and Singapore overtaking Sweden.
• Price is key to 4G penetration – only two of the top 20 LTE operators charge a premium price for 4G, these are the Optus in Australia and EE in the UK. “Pricing 4G access the same as 3G has proved to be the most effective way to increase 4G subscription numbers. Operators that have done this have seen an increase in data usage, higher data revenues and a reduction in churn,” says Paul Lambert, Informa Telecoms & Media.


Global mobile 4G and 3G subscribers in Q2 2013: Informa
Country 4G subscribers
Q2 2013
4G Penetration Launch date   Country 3G subscribers
Q2 2013
3G Penetration
Global 126 million 1.77% Q4 2009   Global 1,750.3 million 24.55%
USA 62.5 million 19.61% Q4 2010   China 325.5 million 24%
Japan 26.1 million 20.67% Q4 2010   USA 225.0 million 70.6%
South Korea 23.0 million 47.17% Q3 2011   Japan 111.5 million 88.3%
Australia 3.9 million 16.76% Q3 2011   India 88.5 million 6.9%
Canada 2.3 million 6.7% Q3 2011   Brazil 77.2 million 38.6%
Singapore 1.2 million 22.9% Q2 2011   Italy 55.1 million 90.5%
Sweden 1.1 million 11.2% Q4 2009   Indonesia
46.1 million 18.7%
Russia 0.9 million 0.64% Q3 2012   UK 45.8 million 72.6%
Germany 0.9 million 1.06% Q4 2010   Turkey 45.7million 60.6%
UK 0.7 million 1.77% Q4 2012   Germany 45.1 million 55.1%
Source (4G/3G data): Paul Lambert, Informa (Q2 2013)
Source (launch dates): 4G Americas
  via: mobiThinking

3) Top countries for mobile Web users

3a) There are more mobile Internet users in China than any other country.
China Internet Network Information Center (CNNIC) estimates (July 2013): that there are now 464 million mobile Internet users (unfortunately the full report isn’t available in English yet). In February CNNIC said were 420 million mobile Internet users at the end of 2012.
• More Chinese people access the Internet with a mobile phone (CNNIC July: 78.5 percent; end 2012: 74.5 percent of all Internet users), than with a desktop PC (70.6 percent of all Internet users), according to CNNIC.
• If these stats are accurate, then China has lots more mobile Internet users than there are people in the US - the world’s third largest nation.
Analysys International estimates (July 2012): There were 450 million mobile Web users in China at the end of Q1 2012.
• The combined 3G user stats from China Mobile, China Unicom, China Telecom (August 2013) and suggest there are 359.9 million 3G users in China. While 3G isn’t essential for mobile Web access, it is the minimum requirement for high-speed mobile browsing.


Mobile subscribers in China by operator August 2013
Operator Subscribers 3G users
China Mobile 750.4 million 158.7 million
China Unicom 269.5 million 107.8 million
China Telecom 178.6 million 93.4 million
Total 1,198.5 million 359.9 million
Sources: China Mobile; China Unicom; China Telecom via: mobiThinking
Further reading:
• Section A: for all the latest mobile subscriber stats worldwide, including China etc.
• Mobile Web overtakes PC Web in China
• China: 1 billion mobile subscribers, 400 million mobile Web users and No1 smartphone market
• Why Asia will (continue to) dominate the mobile Web
3b) Four/fifths of Japanese people use the mobile Web, according to official stats.
• Japan has 134.8 million mobile subscribers (95 percent of the population), of these 107.5 million (79.7 percent of mobile users) are mobile Internet subscribers (TCA, September 2013).
• 99 percent of Japanese subscribers have a 3G handset (required for high-speed mobile). In February 2012 there were 120 million 3G handsets shared among 123 million mobile subscribers (Japan Statistics Bureau, March 2012)
3c) The percentage of people regularly accessing the mobile Web in Japan and urban China is more than double the US according to surveys by Forrester (June 2011)


Percentage of mobile subscribers accessing mobile Web at least monthly
Country Percentage Country Percentage
Japan 47% Hong Kong (China) 16%
Urban China 43% Europe 12%
United States 22% Urban India 8%
Source: Forrester (June 2011) via: mobiThinking

4) Mobile browsing v desktop browsing

In May 2012, 10.11 percent of Website hits/pageviews come from a handheld mobile device, according to StatCounter.
• Growth in mobile Web penetration is strongest in Asia and Africa, where PC penetration is lower.
• The worldwide leader for mobile pageviews by a considerable margin is Nokia, with 32.1% between its two operating systems Symbian (in sharp decline, reflecting falling market share) and Series 40 (which is growing fast).


Proportion of global Web pageviews from mobile devices, by region, in May 2011 and May 2012
  Global Africa Asia Europe North America Oceana South America
Mobile pageviews in May 2012 10.1% 12.9% 18.0% 5.1% 8.6% 7.5% 2.8%
Mobile pageviews in May 2011 5.8% 6.7% 8.3% 2.7% 7.8% 4.8%% 2.8%
Top mobile operating system for pageviews, by region, in May 2012
1 Android
23.8%
Symbian
45.6%
Symbian
33.3%
iOS
41.2%
iOS
47.2
iOS
70.5%
Android
24.9%
2 iOS
23.0%
Series 40
23.1%
Series 40
18.8%
Android
33.4%
Android
38.3%
Android
23.7%
Series 40
15.1%
3 Symbian
20.3%
Android
6.8%
Android
15.5%
BlackBerry
11.7%
BlackBerry
6.1%
Symbian
2.0%
iOS
13.6%
4 Series 40
11.8%
Samsung
4.6%
Samsung
12.4%
Symbian
5.63%
Windows
1.0%
Windows
0.8%
Symbian
13.6%
Source: StatCounter (May 2012)   via: mobiThinking

N.B. The above data is based on pageviews, the proportion of mobile visitors could be higher because the average mobile visitor surfs less than the average PC visitors. • More analysis here.

5) Most popular mobile browsers

The most popular browsers, determined by Web pages visited are Opera with 21.9 percent and Android with 21.1 percent, according to StatCounter (May 2012).

Global mobile 4G and 3G subscribers in Q2 2013

 4G: USA is leading the world with 62.5 million subscribers to 4G networks, followed by Japan and South Korea. By market penetration the leaders are South Korea, Singapore and Japan, according to Informa (Q2 2013).
3G: China has the most 3G subscribers at 325.5 million, ahead of the USA and Japan. By market penetration the leaders are Italy, Japan and UK, according to Informa (Q2 2013).
• A 4G or fourth-generation network generally refers to an a high-speed mobile network based on LTE (Long Term Evolution) - more common – or WiMAX (Worldwide Interoperability for Microwave Access). 4G networks deliver data, such as Web pages, emails, music or video, much faster than 3G or UMTS (Universal Mobile Telecommunications System) networks, which in turn were much faster than 2G GSM networks.
• The first 4G network was launched by TeliaSonera Sweden in December 2009, according to 4G Americas. While Sweden still leads Europe for 4G, rapid growth has led to USA, Japan, South Korea, Australia, Canada and Singapore overtaking Sweden.
• Price is key to 4G penetration – only two of the top 20 LTE operators charge a premium price for 4G, these are the Optus in Australia and EE in the UK. “Pricing 4G access the same as 3G has proved to be the most effective way to increase 4G subscription numbers. Operators that have done this have seen an increase in data usage, higher data revenues and a reduction in churn,” says Paul Lambert, Informa Telecoms & Media.



(more @: http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats/b#mobilebroadbandcountries)

sábado, novembro 02, 2013

Las redes sociales cambian la forma de ver TV pero no reflejan fielmente a la audiencia

Breaking Bad lideró la clasificación de tuiteos en Estados Unidos en la semana de su final, pero no superó en audiencia a 'The Voice', con un público menos internauta. Facebook manda ahora a las TV privadas sus análisis para tratar de robarle espacio a la red del pájaro.

Livro: La comunicación móvil Hacia un nuevo sistema digital

La comunicación móvil
Hacia un nuevo sistema digital

 
 
La comunicación móvil está cambiando la fisonomía de Internet y la forma en que los usuarios se relacionan con él. Desde la movilidad emergen algunos de los grandes interrogantes (¿neutralidad de la red o gestión del tráfico de datos?, ¿Internet móvil abierto o aplicaciones y clientes en entornos cerrados?), y de la industria de contenidos digitales (¿contenidos o aplicaciones?, ¿bajo qué modelos de distribución y de negocio?, ¿qué nuevos formatos publicitarios pueden favorecer la transición?, ¿qué hace diferente al periodismo móvil, al entretenimiento móvil?). Al acompañar al usuario en su rutina cotidiana, la tecnología móvil se convierte en una herramienta multiusos capaz de combinar la realidad que nos rodea con la ingente información disponible en Internet. Actúa como un vector de transformación en los ritos de consumo cultural, en los lenguajes del contenido digital y, consecuentemente, en los modelos de negocio y distribución de las industrias culturales. Este libro analiza el papel central de la comunicación móvil en la colisión entre industrias digitales y medios de comunicación tradicionales, y propone un recorrido por las líneas de transformación de los contenidos digitales –del vídeo y la televisión a los videojuegos, del periodismo a la música o el cómic- consolidando la comunicación móvil como un campo específico en el desarrollo de los estudios de medios.
Índice
Introducción: De la cuarta pantalla al medio líquido/ 1. Lectores en el ecosistema móvil / 2. Comunicación móvil, ecosistema digital e industrias culturales/ 3. Una ecología del medio móvil: Contenidos y aplicaciones/ 4. El audiovisual móvil (I): TV y vídeo/ 5. El audiovisual móvil (II): videojuegos ubicuos/ 6. El audiovisual móvil (III): la música en el móvil o dispositivo como soporte/ 7. Periodismo móvil e información ubicua/ 8. Del papel a las pantallas ubicuas: Mobile publishing/ 9. Redes sociales móviles y contenido creado por los usuarios/ 10. Publicidad móvil: Claves de un éxito latente/ 11. Siempre online: Percepción y usos del smartphone entre adolescentes y jóvenes/ 12. Hacia una economía de la información personal/ Conclusiones: La evolución del ecosistema móvil.
Two, of many, wonderful articles  concerning mobile TV and mobile Internet

Factores clave en los mercados de acceso móvil
a contenidos
Por
Claudio Feijóo-González
y
José-Luis Gómez-Barroso

(available@: http://www.elprofesionaldelainformacion.com/contenidos/2009/marzo/04.pdf). 

Medios de comunicación en internet móvil: la televisión como modelo aún pendiente de éxito
Claudio Feijóo , José-Luis Gómez-Barroso, Sergio Ramos-Villaverde

(avaliable @: http://oa.upm.es/8814/2/INVE_MEM_2010_87327.pdf).  

sexta-feira, novembro 01, 2013



 Recent Gartner Report tells us that Mobile Apps will see 102 bill. anual downloads.

 http://www.gartner.com/newsroom/id/2592315

quarta-feira, junho 20, 2012

http://canal180.pt/programas/

http://canal180.pt/programas/
Primeiro canal de televisão português especializado em cultura e criatividade.http://www.canal180.pt/ ZON HD, Vodafone TV, Optimus Clix, iPad e iPhone. Contacto: geral@ostv.pt

quinta-feira, janeiro 26, 2012

O que diz a UE acerca da TV Móvel

Mobile television has the potential to profoundly change the way in which consumers experience television and audiovisual services. It offers the possibility of viewing any content, any time, anywhere, and also provides for a new world of interactivity.

Mobile television is at the frontier of high-value, innovative services in Europe, bringing together the fast-growing markets for mobile communications and audiovisual content. Such digital convergence is at the heart of the Commission’s i2010 strategy for the Information Society, which targets technological innovation as a means of spurring economic and employment growth.

Mobile TV allows consumers not only to watch television while on the move but also to have access to personalised, time-shifted and on-demand audiovisual content. It represents a tremendous opportunity for Europe to maintain and expand its leadership in mobile technology and mobile services. Mobile TV could potentially be a significant source of growth, investment and jobs for Europe.

Recent estimates indicate that by 2013 the mobile TV market could be worth up to €7.8 billion and reach between 200 million and 330 million customers worldwide.

In Europe, mobile TV services have gradually been rolled out in several Member States in recent years, although several challenges remain.

Among the factors identified by the Commission for the successful deployment of mobile TV are the following:

The need for a ‘light-touch’ regulatory environment conducive to the roll-out of innovative services
The need to set aside sufficient premium radio spectrum for mobile TV services
The need for a common standard to allow for economies of scale
Standards and interoperability

The Commission is promoting consensus around a common standard for mobile TV in order to reduce market fragmentation. Currently, DVB-H (Digital Video Broadcasting for Handhelds) is the strongest contender, with successful commercial launches and trials in 19 European countries, and increasingly worldwide. Its use for mobile TV services is officially being encouraged by the Commission in all 27 Member States.

DVB-H offers an opportunity for mobile TV services to develop the economies of scale they need for uptake across Europe and globally by providing certainty concerning technological decisions and avoiding the risk of market fragmentation. The result should be lower prices for consumers and faster deployment of services.